YAKI
The Brief
Yaki is a restaurant that wants to show another side of Japanese cuisine. They want to open a small chain of restaurants in the Costa del Sol, where you can sit comfortably on a table or take your order to go. The Izakaya Bar is a new Japanese concept never seen in Málaga, it´s fun, dynamic and full of flavour.
The Solution
A colorful brand that feels close and different. We'll draw inspiration from retro american fast-food restaurants and combine it with japanese typography. The goal is to inform in a bright and direct way about this new concept while having a dynamic and powerfull brand with a strong visual system easily recognizable.
